In the landscape of Google ads, SEO and online advertising, it can be a tough sell to push printed materials as part of an effective marketing mix. As a wholesale trade printer, we daily see the effectiveness of custom printed brochures, postcards, flyers, and more. The savvy marketer knows that a diverse approach is the smartest route – and studies back that up!
|helpers||" + - and space|
|busi card||matches either busi or business or card or cards|
|"business card"||matches only "business card"|
|+busi card||must match the first; can match the second|
|+busi +card||must match both terms|
|+busi -card||must match the first; cannot match the second|