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TRADE GLOSSARY

Displaying 41-53 of 53 results.
Proportion

Relationship between width and height.

Ream

500 sheets of paper.

Register

To position image in relation to the paper and images of other ink colors.

Register Marks

Crosshair targets outside the finished piece that are placed on each plate to align colors.

See Also: Crop Marks

Resolution

Sharpness of an image, measured in dots per inch.

Saddle Stitch

Stapling at the fold of a booklet.

Scale

To resize an image by a desired percentage.

Screen

Dot pattern created when using less than 100% of an ink.

See Also: Dots-per-inch, Moire

Self Cover

A booklet with the cover made of the same paper as the inside pages.

Specifications

All details about a print job, also called specs.

Subtractive Color

Color that is created after light is reflected, based on the absorption of certain wavelengths by particular chemicals. This includes CMYK.

See Also: Additive Color, CMYK

Swatch

In prepress programs, a set ink value that can be named and used for multiple elements to maintain consistent color.

Template

A pre-sized blank document designed for repeated use of a specific size or type of printed product.